Fábio Sabetta-Morales is an award-winning musician and music producer from Brazil, one of the longest-running professionals in music business in his country, where he designed, launched, promoted and directed concerts, tours and festivals, acted as venues’ artistic director and as a record producer. He is MSc in Management, has an MBA in Marketing and Communication Management, both by the University of Sao Paulo (Brazil), and has a Bachelor in Popular Music by the Campinas State University. In the last twenty-four years, beyond his work in the music industries, he has been intensively dedicated to teaching and researching on music business. He was coordinator in the Cultural Entrepreneur Program at the Brazilian Micro and Small Enterprise Support Service (Sebrae) and in the MBA in Culture Management and Creative Economy at Anhembi Morumbi University. Currently, he is coordinating the Music and Entertainment Business Education Center at Souza Lima College-Conservatory of Music (São Paulo, SP, Brazil), where he works as Associate Professor in music business and entrepreneurship since 2017. He is also Music Business Consultant and Chief of Research & Development Officer for Estação Criativa Music Business Model and Strategic Innovation, and partner at Spectaculum Artist Venture Builder and Demusic Social Media.